This is not the
first time I am talking or writing about TRENDS, in modeling there are so many
yet the question keeps popping up… you should know by now the trends in
modeling (sorry to say). You should know where you will fit in when you talk of
being a model, even if it was suggested by a friend. I hope the question will
be less on this issue of where best do I fit in or how do I know where I will
do best.
Below are the
major trends in modeling (don’t forget the Editorial and Non-editorial)
·
HIGH
FASHION / COUTURE
High fashion modeling
is the modeling for famous fashion houses and designers, either at fashion
shows or in publication. The advertisers’ expectations run high
To get this kind
of work you must be experienced and a known model with proven track record for
this type of modeling. High fashion models account for an extremely small
percentage of the total model population in the industry.
·
RUNWAY/CATWALK
Runway models
work in fashion show, where cloths designers present their upcoming designs or
shows, run by a store, mall, club etc. all runway models must meet a special
requirement, have measurement that fits standard clothing size and a height
over 180cm
·
COMMECIAL/PRINT/CATALOGUE
(Catalogue and Magazine, Product advertising, Sport
(biking, hiking …), Sport specialties)
This is the
biggest modeling category and most often overlooked and misunderstood by young
models. Commercial models appear in ads, packaging, billboard, and magazine
articles for everything from medicine to insurance, from work out equipment to
office equipment. Photographs can appear on buses, magazine, newspapers and
billboards. This is a category where personality and the ability to show
different expressions are equally important as looks.
·
4
PROMOTIONAL (promotion/hosting)
Promotions are
how many models make a living. Promotional models ranges from being hired to
hand out free sample of products to staffing trade show booths in large
convention halls. This is a category that rarely involves being photographed
and is very much about your personality and ability to interact with people
·
5
CHARACTER/PEOPLE (character or people modeling)
Some jobs
require models with an everyday look, such as truck drivers, mechanic,
supermarket clerk, school teacher, farmers, etc (all models in television
commercials are character models)
·
6
BODY PARTS
(Hands, Feet, Shoulder, Legs, Stomach/Abs, Eyes,
Back, Butt, Smile, Lips, Hair, Arms, Body double)
A body parts
model is someone who is modeling their best feature(s). if you have a perfect
smile, feet, hand, legs, abs, butt etc this may be for you, body part models
are needed to model things such as watches, hand cream, jewelry, eyewear,
makeup, shoes, etc. this category also include body double for film or video
productions
·
GLAMOUR
(Swimsuit, Lingerie/Underwear, Glamour nude, Artistic
nude, Erotic and Adult photography, Erotic and Adult film)
Certainly not
for everyone, but if you are comfortable with your and you are of legal age,
glamor modeling can range anywhere from calendar girl to swimwear catalogue
model. This model trend pays more as well
·
FILMS/
VIDEOS
(Reality TV/Soap, TV Commercials, TV and Movie, Theatre
and Stage acting, Film and presenting)
Films and video
productions may be interesting to you if you have a background in drama or some
previous acting experience
·
PLUS
SIZE/BIG BEAUTY
There are
opportunities for oversize models. The demand for ordinary-looking models with
whom a majority of the audience can identify continues to increase. The market
for full-figure model is growing and includes editorial, commercials,
television and more. Many other opportunities exist that might fall into one of
the modeling categories mentioned above
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